Internet To Income X

It’s been half a year, and I was back in Kuala Lumpur again!

This time, I stayed at Furama Hotel for the weekend and attended Patric Chan’s next live event, just a stone’s throw away at Berjaya Times Square hotel.

While I wasn’t in the hall all the time, I took this opportunity to meet some of my own personal coaching students outside, and squeezed in a movie viewing on M3GAN, right on debut night.

Even though it was mostly a leisure trip, I shot some video clips for my YouTube and TikTok Ads.

Interesting to note that even though the event sold 130 tickets, only 70+ people were in attendance. Note it’s an upfront paid event, so to see so many people absent is really strange.

It’s not just this event; I hear this is happening to other business and IM-related live events at the moment.

Of course, this doesn’t reflect the entirety of the live events industry, but on the flip side, it’s good to know there’s strong demand for webinars – which is what I am primarily running on now. So much more profitable and easier compared to running the seminar circuit prior to the 2020 lockdowns.

Facebook Certification Blueprint – Success!

While I don’t believe that Certifications = Success, I found some time to take the Facebook Blueprint Certification online exam over the weekend.

It is the 100-101 Foundation level for Digital Marketing Associate. Done in 20 minutes and passed with an 873/900 score (700 to pass) – yayyyy 🙂

Feels good for sure. I don’t remember scoring so well in exams back in school. Haha!

Once in a while, there will be that kopitiam aunty or uncle that would ask if I am “certified” even though I had already spent 6 figures in paid advertising to date. Well, for just USD49 I can shut them up and leave behind no doubts. 🙂

Of course, it’s easy to say this now because it took years of experience, and plenty of trial and error (not to mention a lot of ad accounts disabled!) to be able to breeze through this exam and get the digital badge.

Again, the exam merely tests theory and knowledge and should never be used as a sole indication for competency. It cannot substitute experience in the school of hard knocks.

I might consider the advanced certification exam in the future, but for now it’s back to the business building game. Covid-19 and MCO sure left a lot of monkey wrenches in my plans and it’s high time to regain the initiative from all the past losses and uncertainties.

Onward and upward!