First Time Speaking: IPASS Seminar TTDI

My first speaking experience of any kind started today at the AKLTG office in TTDI Plaza, Kuala Lumpur.

iPASS Seminar

To be honest, I wasn’t sure how I would rate. It had been a long time since I last stood in front of a crowd. And what was supposed to be a 45 minute presentation on Content Creation Secrets turned into a 1 and a half hour session.

Not that the content creation methods were a secret anymore after the presentation.

Content Creation Series

The crowd of no more than 57 people had been but a energetic, humorous lot… and challenging as well. I especially like people who catch my jokes.

To my own surprise, my first speaking experience went off with a good and satisfying start. I was surprised how well I handled standing in front of a group of audience – did people actually prefer to die over speaking in public?

Have to improve the part on talking too fast though.

Edmund Loh on Content Creation Secrets

I owe my confidence and motivation boosting greatly to Ladan because if not for her, I don’t think I would have fared this well this afternoon.

Edmund with Ladan

And not forgetting to thank Stuart Tan and the 57 students – Joseph, KC Goh, Perianan, Wong, and others – for giving me the opportunity to be at the event as a guest speaker. It had been a great pleasure.

It’s worth speculating. I look forward to see more enthusiastic people in the local Internet Marketing scene!

I Am Releasing A New Book

NO, this is NOT an E-Book if that’s what you’re thinking.

In fact, I will be publishing a physical book with my co-authors and you can get them at your nearest bookstores soon.

This is what kept me pre-occupied for the past two months and now I’m happy that it is finally nearing publication as soon as the Editor finishes his editing.

The title? Secrets of Millionaire Students.

Secrets of Millionaire Students

I’ve had the great privilege to be able to work with Internet Marketers and Entrepreneurs from around the world, from different walks of life, and of different ages. And I look forward to see more young entrepreneurs participate in a highly productive environment and be part of it without age discrimination. (as I’m writing this, I remembered the times I couldn’t go into business or apply for a credit card because I wasn’t of legal age yet)

As a matter of fact, it’s already happening.

The Internet has produced many more millionaires today than any other time in history. And you can bet this is where the playing field is leveled even for teenagers and young adults. Just look at some top examples like Cameron Johnson and Ashley Qualls. Then, there are also rising stars like now 14 year-old Carl Ocab from the Philippines, Akshay Lakhiani, David Wilkinson, and more examples to name.

I’m not a millionaire yet, though I am already inching very close to hitting my first million ringgit milestone, and my next tentative target will be in US Dollars. Then in Euros. And then in Sterling Pounds… guess it won’t end. ๐Ÿ™‚

That being said, this book will be targeted at inspiring teenagers and young adults to exhibit their entrepreneurial spirit and take advantage of the best leverage we have access to today: the Internet.

I am co-authoring this physical book with two other Singaporean heavyweight entrepreneurs who are also the best people to write on the same subject: Dylan Loh, role model student and ClickBank Maestro and Stuart Tan who has plenty of speaking experience in motivating kids and empowering young adults.

The release date will be announced some time next month and the books will be readily available throughout Singapore and Malaysia almost concurrently.

Informal Internet Marketing Gathering

It was sudden but the two day trip to Kuala Lumpur was worthwhile. ๐Ÿ™‚ Although the gathering was informal and arranged in a short notice, it was great seeing one of my business partners, Vince Tan, again and catch up with Stuart Tan. This was also my first time meeting Simon Leung in person, who hails from the US (of Hong Kong origin).

The informal gathering was held at Stuart’s new office in TTDI Plaza and 16 of us participated in a ‘brain dump’ session for ideas, strategies, advice, and more. More than half of the group consisted of newcomers to Internet Entrepreneurship.

The session lasted for a good four hours. What a waste that I didn’t have my notebook ready. It’s been a while since I last participated in a fruitful session, really. ๐Ÿ˜›

The Group

The group photo from the informal IM Gathering.

Standing (L-R): Simon Leung, Angeline, Paul, ??, Kang, Tian Yan, ??, ??, Alex, ??, Vince Tan
Sitting (L-R): Jonathan, May Ong, Edmund Loh (me), Stuart Tan, Kiennie Loh

Note: Sorry about the “??”s because I can’t remember some of your names, but if you’ll let me know I’ll update this post again.

The SG/MY Mastermind #3 (Fill in the Word Clouds)

Just got home from my trip in Singapore today. Met up with the other Internet Marketers and true enough, the reason it was called the Singapore/Malaysian Mastermind Meeting was because I was the only Malaysian who turned up.

Okay I won’t hide the fact that I am actually sleepy and tired now, I am ready to retire to bed. So I’ll leave it up to your imagination, my dear readers, to fill in the word clouds in the photos below. ๐Ÿ™‚

Good night! ๐Ÿ™‚

750 Traffic Tactics PLR: Launch Diary

The PLR Sale URL:
http://www.privatelabelrightsgold.com/750

Before Launch

    The PLR Sale
    Without divulging the figures, I conducted my demand research and product development with the assumption that I am on a tight budget. Spending a lot of money can be very tempting especially when I have more than enough but I wanted to prove that:

    * Product Launch success can be pulled off on a low budget,
    * It’s possible to conduct in the shoes of a one-man entrepreneur,
    * There IS such a thing called ‘low-cost, high-profit’,
    * It is easy to do a low-ticket sale with only a handful of JV Partners and affiliates.

    Product Creation
    Research and product development took me almost one month to complete. Of course, this didn’t mean that I spent 24 hours a day throughout the duration.

    [1] The product development was outsourced to two trusted team of ghostwriters to have it done simultenously, and I made sure they were knowledgeable enough to handle the task.

    [2] Sales Letter – I am skilled in this area thus web copywriting, naturally, was no big problem. Done within the same day and continuously improved until event of launch.

    [3] Graphics – had this outsourced to a random graphics designer. My mistake (keyword: random). The graphics were good as a complementary bonus but would have a lousy impact on sales. Even I could do better than this. And that’s exactly what I did; three hours went there.

    [4] Bonuses – I have created various products in the past so I picked a handful of relevant, good ones that can help my customers and thus add value to their purchase. A few Joint Venture Partners had voluntarily contributed their own bonuses thus labeled “Mystery Bonus Deals” in the Thank You Page.

    Promotion Tools
    I didn’t foresee this PLR Sale to be on as big a scale as PLRGold Master Rights Pack. Expected most JV Partners to have their own mailing lists. Thus I’ve prepared:

    * Promotion Emails (2 variants)
    * Follow-Up Emails (one to send 1-2 days later; one on final day)
    * Pay-Per-Click Ad (for any Adwords user)

    No prelaunch emails were given due to the nature of the PLR Sale.

    Contacting JV Partners
    I’ve limited the copies of the PLR Sale to 300. I contacted up to 30 JV Partners with 25 of them replied that they were interested in joining me in this sale. I emailed every one of them and reached the rest either by phone (local Internet Marketers), meeting in person (Singapore), and chat programs (MSN Messenger, Skype, GTalk).

    On the last few days before launch, I emailed the PLRGold Affiliates list (every partner is subscribed to the JVM1 system here as well as previous affiluates) and kept them updated.

    Gave preview copies to the product which will be on sale, and collected testimonials from JV Partners and Review marketers to be published on sales page when sale goes live.

    The Fasting Ritual
    As with any previous launches I have pulled off in the past, I abstained myself from eating meat for nine days before the “big day”. NO chicken, NO beef, NO pork… and certainly NO mutton. Eating fish and seafood are acceptable. Every time I go fasting, I realize it summons a lot of discipline. In this period of time:

    * I crave for success more than ever,
    * It reminds me of my humble beginnings,
    * I respect people who fast in this age, especially since we live in a modern world where advertising and media are more influential than ever.

Launch Sequence

    3rd April
    Tested the JVManager1 system for the second last time. Motivate affiliates and JV Partners with last minute introduction of cash and prizes for Top 5 + entry into Hall of Fame for anyone who helped make at least one sale for the event. Interesting to note that this is the stage where a lot of other JV Partners and Affiliates jump in on the last minute.

    4th April
    8:00 AM Eastern Time… Ban Kai!
    (If you didn’t watch the Bleach Anime, you haven’t really lived :-))

    Oh great… server crashed. Fantastic. Well wait a minute – I could see my own website though it was loading very slow. However, JVManager1 was having problems handling the influx of traffic going through the order process. As a result, the website had trouble accepting online orders in the first three hours.

    I couldn’t reach Aurelius Tjin, my friend who was hosting my PLRGold website, as he was on a holiday until 10th April. Got off the phone with Vince Tan and learned something new: CGI programs are resource hungry!

    Ian del Carmen took the led for now when I gave him permission to host his own link via his JVM2 and hosting. Sales accounted on Ian’s side became separate for the time being while waiting for server to be relieved of traffic stress.

    Answered 100’s of support tickets and JV Partner emails then went off to the cyber cafe nearby to play Company of Heroes to take my mind off the worry. Didn’t play for long though – watching the machine gun bullets flying and zipping through the environment and buildings being blown up in the game did nothing but remind me of the traffic zipping through my website and blowing up the server. It was really hard to enjoy a good game at this time.

    Three hours later, server became more stable and orders started flowing in. NEAT! Stayed up until morning to answer customer and prospect support tickets and keeping in constant touch with JV Partners.

    5th April – 24 Hour Update
    Two third of the packages are gone. I severely undestimated the number of Affiliates and JV Partner taking part in this PLR Sale. Of course, it’s a good problem to have. ๐Ÿ™‚ And I have yet to email my own mailing list to tell them about my latest PLR Sale.

    Broadcasted the email to my members, customers and subscribers about my latest PLR Sale to see if this interests them. Kept in touch with other JV Partners via MSN Messenger and GTalk. Updated the latest standings as of Day 1 for the JV Leaderboard. Continued servicing my customers and answering prospective inquiries.

    6th April – The “Last Dance”
    58 out of 300 copies left. Updated the latest standings on the JV leaderboard and motivated Affiliates & JV Partners for the final push to sell out all copies. Have witnessed different marketing tactics by Affiliates such as follow up emails, product reviews, blogging, Adwords, and Web 2.0 methods.

    7th April – THE SELL OUT
    Finished on the dot at 12:00 AM Eastern Time (or 12:00 PM Malaysian time) and closed the PLR Sale with premature effect – mission accomplished: all 300 copies sold.

After Launch

Thanks a bunch to my marketing partners, customers and product development team for making this a success! ๐Ÿ™‚